How to Enter the Art Market

The notion of art as an investment has been fueled by its relative resilience to crises such as financial crashes or the Covid-19 pandemic. Indeed, recent studies found that art - in particular works by contemporary artists - have outperformed traditional asset classes such as real estate or commodities by a staggering two-digit number. Add some blockbuster sales from Christie’s and Sotheby’s and the case for diversifying your portfolio seems to be made! Yet not all art is equal and whereas the market for top-tier artists knows no limits, the overwhelming majority of works will barely cover your cab ride to the next auction house and maybe a nice dinner out.

How do you then make an informed decision as to the countless paintings, drawings, sculptures, books, and works on paper offered for sale every day? What are the mechanisms of the art market and how do you navigate its ramifications of art fairs, galleries, and live sales? A small introduction incl. case studies will reveal both its pitfalls and worlds of opportunities!

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